Serious Game Classification
Français
EnglishReveal (Who will U be ?) L'Oréal (International), l'Oréal (France), 2010 Play it Now !
G/P/S model
SERIOUS GAME(Edumarket Game)
Gameplay
The gameplay of this title is Game-based(designed with stated goals)
The core of gameplay is defined by the rules below:
Purpose
Besides play, this title features the following intents:- Informative message broadcasting
- Marketing & Communication message broadcasting
Market
This title is used by the following domains:- Corporate
- Media
Audience
This title targets the following audience:Age : 17-25 / 25-35 / 35-60
General Public
Comments
Taxonomy- "" Reveal " L'Oréal ILI to recruit interns and employees worldwide .
A game to prepare for the " first interviews " and that can be very informative for anyone interested in the management of a business, public relations , marketing its products, etc. .
To test their abilities in management , no technical manufacturing employment objective for the game is presented .
The mechanism is based on the ballad of the visitor in 5 environments and it is in these places that the visitor , a student must meet all the characters in order to retrieve information. Each dialogue is to collect information about the visitor , it is a classic model of serious games based on the QCM . All dialogues are there to try to build a profile of the visitor. The purpose of profile is to offer at the end of the game, career ideas based on the temperament and qualities of the person."
A l'Oréal serious game for students and graduates who are willing to try out many different career options before choosing one. It is aimed at all people who want to integrate a multinational testing the pre online recruitment.
Distribution : Internet
Platform(s) : Browser (Flash)