Serious Game Classification

Volvo: The Game SimBin Development Team AB, SimBin Studios AB, 2009

Informations Analyses Discussion

Classification

SERIOUS GAME
(Advergame)

Keywords

Licensed - Racing - Simulation

Purpose

Besides play, this title features the following intents:

Licensed title
Marketing & Communication message broadcasting

Market

This title is used by the following domains:

Entertainment
Advertising

Audience

This title targets the following audience:
Age : 12-16 / 17-25 / 8-11
General Public

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)

The core of gameplay is defined by the rules below:

0 analysis

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Volvo: The Game is a free, promotional title for the Volvo line of cars, developed by SimBin, known for the WTCC Race racing simulation series.

Players can choose from a variety of Volvo models, including the S60 Concept, STCC S60, C30, S40, 850 and 240 Turbo Group A, to race on two tracks: the Gothenburg Eco Drive Arena in Sweden and the Chayaka course in Ukraine. There are detailed difficulty settings and a number of driving aids that can be turned on. The two main modes are Quick Race and Time Attack, but there is also an online multiplayer Competition mode.

Basic track and driving aid settings include the number of opponents and race laps, AI difficulty, ABS, traction control, stability help and automatic clutch. There are different camera perspectives and a replay theater where all recordings of races are stored. The fastest times are saved and in the Time Attack mode a ghost of the best racing time can be enabled to race against. [source:mobygames]

Distribution : Retail - Commercial
Platform(s) : PC (Windows)