Serious Game Classification

A hunter shoots a bear Buzzman (France), tippexperience (International), 2010 Play it Now !

Informations Analyses Discussion
 

Classification

SERIOUS PLAY
(Advergame)

Keywords

Advergame - Bear

Purpose

Besides play, this title features the following intents:
  • Marketing & Communication message broadcasting
  • Storytelling

Market

This title is used by the following domains:
  • Advertising

Audience

This title targets the following audience:
 Age : 12-16 / 17-25 / 25-35
General Public

Gameplay

The gameplay of this title is Play-based
(designed without stated goals)

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A hunter shoots a bear An advergame based on Story telling dedicated to promote Tipp-Ex products.

Distribution : Internet - Free
Platform(s) : Browser (Flash)

Links

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