Serious Game Classification

Les Méningo (Smash Poursuit) Chugulu Games et Addiction Agency (France), Wyeth (groupe Pfizer) (U.S.A.), 2010  

 

G/P/S model

SERIOUS GAME
(Edumarket Game)

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)

Purpose

Besides play, this title features the following intents:
  • Educative message broadcasting
  • Informative message broadcasting
  • Marketing & Communication message broadcasting

Market

This title is used by the following domains:
  • Entertainment
  • Healthcare

Audience

This title targets the following audience:
Age : 3-7 / 8-11 / 12-16


Les Méningo Distribution : Commercial
Platform(s) : iPhone / iPod Touch

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