Serious Game Classification

Sweet Swap Diet Dr. Pepper (U.S.A.), 2009 Play it Now !

Informations Analyses Discussion
 

Classification

SERIOUS GAME
(Advergame)

Keywords

Advergame - Drink - Fun food

Purpose

Besides play, this title features the following intents:
  • Marketing & Communication message broadcasting

Market

This title is used by the following domains:
  • Advertising

Audience

This title targets the following audience:
 Age : 12-16 / 17-25
General Public

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)

The core of gameplay is defined by the rules below:
MATCH : explanation of this brick DESTROY : explanation of this brick MANAGE : explanation of this brick RANDOM : explanation of this brick SELECT : explanation of this brick
1 analysis

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Sweet Swap To play this sweet advergame from Diet Dr. Pepper, click any 2 adjacent treats to switch them. Try to make horizontal or vertical sets of 3 or more identical sweets. As sweets are cleared, new ones fall from the grid above. If you get stuck, a sweet will be highlighted, giving you a hint to swap that one to make a set. Matching Diet Dr. Pepper cans will get you extra bonus points. Hours of game play fun for everyone.

Distribution : Internet - Free
Platform(s) : Browser (Flash)

Links

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