Serious Game Classification

Diary Defender Inbox Digital (United Kingdom), Vicks (U.S.A.), 2009 Play it Now !

Informations Analyses Discussion

Classification

SERIOUS GAME
(Advergame)

Purpose

Besides play, this title features the following intents:

Marketing & Communication message broadcasting

Market

This title is used by the following domains:

Advertising

Audience

This title targets the following audience:
Age : 12-16 / 17-25
General Public

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)

You are the Vicks® First Defense spaceship. Use the arrow keys to control your flight. Hold down the space bar to fire your weapon (you can keep the space bar down for continuous rapid fire). Kill viruses and follow the helpful tips along the way. Clear your calendar and your nose with Diary Defender. Nice viral advergame.

Distribution : Internet - Free
Platform(s) : Browser (Flash)