Serious Game Classification

The Shoot Down Brandmovers (U.S.A.), YellaWood (U.S.A.), 2010 Play it Now !

Informations Analyses Discussion
 

Classification

SERIOUS GAME
(Advergame)

Keywords

Advergame - Cowboy - Online store - Video - Wood

Purpose

Besides play, this title features the following intents:
  • Marketing & Communication message broadcasting
  • Storytelling

Market

This title is used by the following domains:
  • Advertising

Audience

This title targets the following audience:
 Age : 12-16 / 17-25 / 25-35
General Public

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)

The core of gameplay is defined by the rules below:
MATCH : explanation of this brick DESTROY : explanation of this brick MANAGE : explanation of this brick SHOOT : explanation of this brick
1 analysis

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The Shoot Down Advergame for a building outdoors store. Time your gun shots to cut crossing objects hanging from above. The better your shooting, the faster you can deck the chest below.

Distribution : Internet - Free
Platform(s) : Browser (Flash)

Links

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