Serious Game Classification

Neil Hodgson's Super Jump dig digital (United Kingdom), Bennetts (United Kingdom), 2009 Play it Now !

Informations Analyses Discussion
 

Classification

SERIOUS GAME
(Advergame)

Keywords

Advergame - Bike - Girls - Jump

Purpose

Besides play, this title features the following intents:
  • Marketing & Communication message broadcasting

Market

This title is used by the following domains:
  • Advertising

Audience

This title targets the following audience:
 Age : 12-16 / 17-25
General Public

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)

The core of gameplay is defined by the rules below:
MATCH : explanation of this brick SELECT : explanation of this brick
1 analysis

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Neil Hodgson's Super Jump This advergame is sponsored by Bennets™, a UK based bike insurance company. The game propose to jump with a bike over buses. Pretty girls tease you into going as far as you can - on each jump that is. A very simple mouse click to start and another to jump.

Distribution : Internet - Free
Platform(s) : Browser (Flash)

Links

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