Serious Game Classification

Surfin'Biactol (Surfin Biactol) Reckitt Benckiser Inc. (United Kingdom), Clearasil France (Biactol) (France), 2005  

Informations Analyses Discussion
 

Classification

SERIOUS GAME
(Advergame)

Purpose

Besides play, this title features the following intents:
  • Marketing & Communication message broadcasting

Market

This title is used by the following domains:
  • Advertising

Audience

This title targets the following audience:
 Age : 12-16 / 17-25
General Public

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)

Surfin Biactol Distribution : Internet - Free
Platform(s) : Browser (Flash)

Links

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