Serious Game Classification

Reebok Sprintfit Replay (RBK sprintfit replay) Unwrong / Skive (United Kingdom), Reebok (U.S.A.), 2007 Play it Now !

Informations Analyses Discussion
 

Classification

SERIOUS PLAY
(Advergame)

Keywords

Advergame - Football - Shoes - Soccer - Sport

Purpose

Besides play, this title features the following intents:
  • Marketing & Communication message broadcasting
  • Goods trading

Market

This title is used by the following domains:
  • Advertising

Audience

This title targets the following audience:
 Age : 12-16 / 17-25 / 25-35
General Public

Gameplay

The gameplay of this title is Play-based
(designed without stated goals)

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Reebok Sprintfit Replay Distribution : Internet - Free
Platform(s) : Browser (Flash)

Links

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