Serious Game Classification

Kellogg's Pop-Tarts Presents Rescue the Rusties Vivendi Universal Games (International), Vivendi Universal Games / Kellog's (International), 2005  

Informations Analyses Discussion
 

Classification

SERIOUS GAME
(Advergame)

Keywords

Action - Futuristic - Puzzle-solving - Strategy

Purpose

Besides play, this title features the following intents:
  • Marketing & Communication message broadcasting

Market

This title is used by the following domains:
  • Entertainment
  • Advertising

Audience

This title targets the following audience:
 Age : 12-16 / 17-25
General Public

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)

The core of gameplay is defined by the rules below:
AVOID : explanation of this brick MATCH : explanation of this brick DESTROY : explanation of this brick MOVE : explanation of this brick SELECT : explanation of this brick SHOOT : explanation of this brick
0 analysis

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Kellogg's Pop-Tarts Presents Rescue the Rusties Kellogg's Pop-Tarts Presents Rescue The Rusties is a promotional game packaged with specially marked boxes of Pop-Tarts breakfast pastries to promote the 2005 movie Robots and its associated commercial games. Despite its name, the game disc actually contains two distinct games along with an activity.

The first game is Rescue The Rusties. The player must navigate a maze and rescue Rusties (and the occasional Pop-Tarts logo) from roving malicious robots. The bad robots can be neutralized for a short time by squirting oil in their paths.

The second game is Pick-A-Part. It is a match-3 game where a magnet holds a large number of colored gears in place but keeps lowering them towards the ground where a robot is looking to steal the gears if they get too low. The player must mouse over 3 or more consecutive gears of the same color in order to eliminate them.

Additionally, there is a Bot Factory activity where the player can build a custom robot by selecting from among various heads, bodies, arms, and legs. Then, the player is free to paint the various robot parts as well as select a name for the new creation. [source:mobygames]

Distribution : Retail - Commercial
Platform(s) : PC (Windows)

Links

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