Serious Game Classification

Better Business Dilmenas British Telecom (United Kingdom), British Telecom (United Kingdom), 2005 Play it Now !

Informations Analyses Discussion

Classification

SERIOUS GAME
(Edumarket Game)

Purpose

Besides play, this title features the following intents:

Informative message broadcasting
Marketing & Communication message broadcasting

Market

This title is used by the following domains:

Corporate

Audience

This title targets the following audience:
Age : 17-25 / 25-35 / 35-60
Professionals

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)

A basic in-box simulation game from British Telecom about managing social and environmental issues in a business. The player takes on the role of corporate CEO.

The games contents are drawn from general business dilemmas across all industries. [source:socialimpactgames]

Distribution : Internet - Free
Platform(s) : Browser (Flash)