Serious Game Classification

The Verizon Beatbox Mixer (The Beatbox Mixer) Verizon (U.S.A.), Verizon (U.S.A.), 2006  

Informations Analyses Discussion
 

Classification

SERIOUS GAME
(Advergame)

Keywords

Advergame - Music

Purpose

Besides play, this title features the following intents:
  • Marketing & Communication message broadcasting

Market

This title is used by the following domains:
  • Entertainment
  • Advertising

Audience

This title targets the following audience:
 Age : 12-16 / 17-25

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)

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The Verizon Beatbox Mixer Verizon is promoting its broadband offering with The Beatbox Mixer, a do-it-yourself mixing board featuring big name talent including Rahzel from The Roots and Click Tha Supah Latin from Eminem's 8 Mile.
Every sound on the site is produced by the human voice, and the synch between the artists' faces and the music happens in real-time.


Distribution : Internet - Free
Platform(s) : Browser (Flash)

Links

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