Serious Game Classification

M&M's: The Lost Formulas Boston Animation (U.S.A.), Simon & Schuster Interactive (U.S.A.), 2000  

Informations GPS Classification ESAR Classification Analyses Discussion

Video Game

Classify this game

Purpose

  • Educative message broadcasting
  • Marketing & Communication message broadcasting

Market

  • Entertainment
  • Education
  • Advertising

Audience

  • 12-16
  • 17-25
  • General Public
This game promotes the "M&M's" candy brand. It features two games mode : entertainment or educationnal. The latter one is similar to the first one, with some added math-based puzzles.