Serious Game Classification

Wilkinson: Fight for Kisses JWT / Globz / SERC / Wilkinson (International), Wilkinson (United Kingdom), 2008 Play it Now !

Informations Analyses Discussion
 

Classification

SERIOUS GAME
(Advergame)

Purpose

Besides play, this title features the following intents:
  • Marketing & Communication message broadcasting

Market

This title is used by the following domains:
  • Advertising

Audience

This title targets the following audience:
 Age : 17-25
General Public

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)

The core of gameplay is defined by the rules below:
AVOID : explanation of this brick MATCH : explanation of this brick DESTROY : explanation of this brick MOVE : explanation of this brick SELECT : explanation of this brick
1 analysis

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Wilkinson: Fight for Kisses A a head to head fighting game between a baby and his daddy. The goal is to obtain a kiss from the woman of the house. It is an advergame for Wilkinson.

Distribution : Internet - Free
Platform(s) : Browser (Flash)

Links

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