Serious Game Classification

The Strongest Truck Muskedunder Interactive (Sweden), Volvo (Sweden), 2009 Play it Now !

Informations Analyses Discussion
 

Classification

SERIOUS GAME
(Advergame)

Keywords

Purpose

Besides play, this title features the following intents:
  • Marketing & Communication message broadcasting

Market

This title is used by the following domains:
  • Corporate

Audience

This title targets the following audience:
Age : 17-25 / 25-35
General Public

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)

The core of gameplay is defined by the rules below: