Serious Game Classification

Mr bricoleur Adacto (United Kingdom), Leroy merlin (United Kingdom), 2011 Play it Now !

Informations Analyses Discussion
 

Classification

SERIOUS GAME
(Edumarket Game)

Purpose

Besides play, this title features the following intents:
  • Educative message broadcasting
  • Marketing & Communication message broadcasting
  • Training

Market

This title is used by the following domains:
  • Corporate

Audience

This title targets the following audience:
Age : 17-25 / 25-35 / 35-60 / 60+
General Public

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)