Serious Game Classification

Vacha'Lauréat Mediagong (France), La Vache Qui Rit / Bel (France), 2012 Play it Now !

Informations Analyses Discussion
 

Classification

SERIOUS GAME
(Advergame)

Purpose

Besides play, this title features the following intents:
  • Marketing & Communication message broadcasting

Market

This title is used by the following domains:
  • Entertainment
  • Advertising

Audience

This title targets the following audience:
Age : 3-7 / 8-11 / 12-16 / 17-25 / 25-35 / 35-60 / 60+
General Public

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)



Capture-decran-2012-10-28-a-14-.png A board game dedicated to promote a French Cheese: La Vache Qui Rit.

Distribution : Internet - Free
Platform(s) : Browser

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