Serious Game Classification

GoVenture Big Business Marketing (Big Business Marketing Simulation) MediaSpark (Mexico), MediaSpark (Canada), 2011 Play it Now !

Informations Analyses Discussion
 

Classification

SERIOUS GAME
(Edugame)

Purpose

Besides play, this title features the following intents:
  • Educative message broadcasting

Market

This title is used by the following domains:
  • Education

Audience

This title targets the following audience:
Age : 17-25 / 25-35 / 35-60
Professionals & Students

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)



GoVenture Big Business Marketing Be the CEO or VP Marketing of a large company. Designed for online multiplayer competitions customized and managed by an instructor/trainer.

Your objective is to build a successful business, as defined by factors such as revenue, profitability, market share, brand value, equity, and more. To build a successful business, you must manufacture and market a product line, while competing with other businesses managed by human and/or computer players.


Distribution : Internet - Commercial
Platform(s) : Browser (Flash)

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