Serious Game Classification

Marketing CoPilot Imparta (United Kingdom), Imparta (United Kingdom), 2003  

Informations Analyses Discussion
 

Classification

SERIOUS GAME
(Edugame)

Purpose

Besides play, this title features the following intents:
  • Educative message broadcasting
  • Training

Market

This title is used by the following domains:
  • Education

Audience

This title targets the following audience:
Age : 17-25 / 25-35 / 35-60
Professionals & Students

Gameplay

The gameplay of this title is Game-based
(designed with stated goals)



Marketing CoPilot A serious game to teach about marketing.

Distribution : Retail - Commercial
Platform(s) : PC (Windows)

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